The PMSC provides comprehensive communication across its official series channels—such as team identity features, professional shoots of drivers and cars, the championship website, and dedicated content on social media and YouTube, including documentaries—to give teams strong visibility within motorsports. The Porsche Mobil 1 Supercup follows clear communication and media guidelines, which can differ from other racing series, so please make sure to follow the series-specific rules.
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TV, Advertising & Audio Rights
All copyright, image and audio rights connected to the Porsche Mobil 1 Supercup—including all television footage—belong to Formula One World Championship Limited (FOWC).
This includes rights for:
Use in Terrestrial, satellite and cable broadcasting
Video usage
Use on the Internet and all electronic media
Any type of recording, broadcasting, rebroadcasting, reproduction or commercial use—especially on social media—is strictly prohibited without the written permission of FOWC.
Important: Unauthorized use may lead to significant compensation claims
Media Usage Rights & Use of Porsche Trademarks
Participating teams and their partners may use images provided by Porsche AG via the Porsche Motorsport Mediathek for communications (www.porsche-motorsport-pictures.com).
For the use of Porsche trademarks please refer to the guidelines
Media Figures & TV Distribution
The Porsche Mobil 1 Supercup is present across major media channels, including international TV broadcasts, online and print media, and social media platforms.
In the 2025 season, the series increased its media visibility by 21%, driven by 8,515 articles and posts worldwide. This generated a net global media reach of 600.2 million contacts, representing the total audience exposed to Supercup coverage.
The championship achieved a communication value of €269.5 million. Media coverage was mainly generated by traditional media (93%), with social media accounting for 7%.
Races are broadcast globally via over 80 TV channels and the F1 TV App, ensuring broad international exposure.
Porsche Motorsport Press
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Live updates and further press related content are also available via the Porsche Motorsports Hub & Social Media pages.
For all media enquiries please contact:
Holger Eckhardt Spokesperson Motorsports LMDh, GT, Customer Racing Email: holger.eckhardt@porsche.de Phone: +49 711 911 24959
Porsche Motorsports Hub & Social Media
The Porsche Motorsports Hub provides series-specific editorial content, including news, results, team articles, interviews and video highlights after each event.
Official Porsche Mobil 1 Supercup social media channels:
Instagram @porschesupercup
YouTube @porschesupercup
X @porschesupercup
More than 187,000 followers (2025) receive race updates, behind the scenes material and exclusive insights.
Social Media and Team Content Guidelines
The Porsche Mobil 1 Supercup Social Media and Team Content Guidelines regulate the creation and use of photo and video content by teams, drivers and their personnel during event weekends. Content may only be produced by authorised persons using registered devices and must comply with Formula One media rights, Porsche branding requirements and confidentiality obligations. Filming and photography are restricted in certain areas of the Formula One event premises, including paddock and operational zones, and specific content types—such as live video, sporting or technical details, and sensitive operational procedures—are prohibited. All published content must be used solely for approved purposes and platforms, follow the defined timing restrictions, and avoid any material that could compromise sporting integrity, safety or commercial rights. The Social Media and Team Content Guidelines will be distributed to teams via official team information emails.
