Theresa Zorn

Personal take

Managing all things public relations-related within the IMSA programme, Theresa’s days are incredibly varied, from coordinating drivers with media and press appearances to partner interactions. Born and raised in Germany, Theresa grew up watching Michael Schumacher in Formula 1. But it was a trip to the Daytona 24 Hours which really sparked her love of motorsport, and led her to the Porsche Penske Motorsport programme.

When I’m at the track, it’s being very flexible, from coordinating drivers with media, press appearances, partner interactions. It’s always different.
Theresa Zorn, PR representative

Getting to know Theresa

“Out of college, I worked for Porsche in the Latin American office. From there, I went to the Daytona 24 Hours in 2019 for the very first time, fell in love with motorsport, of course I’ve always been in love with the brand Porsche, and from there took a very traditional public relations route. I worked for a couple of agencies and then found my way to Porsche Penske Motorsport.”

“Becoming an IMSA champion, that was probably the coolest thing ever. That was my first season with the team and being able to share that moment with everyone on the team was very special, honestly something I’ll never forget in my life.”

“It would definitely be a 911 GT3, specifically the Pink Pig, so the 917/20. I think it’s a fan favourite for a lot of people, obviously me being one of them, and I think the whole story behind it is so cool. The livery especially, with the famous colour and the designer actually putting the names of the different cuts of meat on it, I think that was amazing and such a cool story. I’ve always been, since I was a little girl, a big fan of Porsche and the 911, so I think that would be an absolute dream for me.”

“It was watching Formula 1 with my Dad and my brother during that Michael Schumacher was driving for Ferrari. I just remember anywhere we went, specifically we were on holiday in Suud and we were sitting at a restaurant and they had the race on and my brother just being in awe. I always looked up to my brother - he’s my big brother - and he thought it was cool, so I thought it was cool. Just seeing cars running around like that on a track was just mesmerising.”

“I’d definitely be travelling a lot. I think that aspect of the job for us right now is a big reason I love what I do. On top of that, I think if I wasn’t doing my job right now, I would love to be a hotel tester, because I’ve heard that’s pretty cool - hotels invite people to come and stay for multiple days, pay everything for them in these beautiful locations and then write a review - I think that would be an absolute dream.”